When and how to make your offer in a webinar
The offer is the part most coaches rush or apologise for. Here is how to time it, word it and keep it honest, so it lands as the next step and not a surprise.
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Notes on running webinars that run themselves
Practical, honest writing for coaches and course creators: how to structure a session, fill the room, make your offer and keep it going every day.
Record a good webinar with what you already have
You do not need a studio. You need clear sound, a window and a plan. A practical setup for recording from a laptop or a phone.
A registration page that people actually finish
Most visitors who leave a registration page were interested. A few small decisions about wording, questions and time zones make it easier to say yes.
Evergreen webinars, explained: what runs itself and what stays human
An evergreen webinar is a recorded session that runs on a schedule. Here is what that automates, what it does not, and how to keep it honest.
The reminder schedule that fills the room
Registering is not the same as showing up. A small set of well-timed, well-written reminders closes much of the gap.
How to structure a 45-minute webinar that sells without feeling pushy
A simple five-part shape for a webinar that teaches first and sells honestly: the promise, the lesson, the bridge, the offer and the questions.
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